Author Contribution – You’ve only got four minutes – Richard Mulvey
You’ve only got four minutes to make an impression. This is the foundation of Richard Mulvey’s book ‘You’ve only got Four Minutes’, an interesting look at how you can change the course of your life by remembering this very simple fact. He shows us the importance of these first four minutes due to the fact that you don’t get a second chance to make a first impression. In fact, as he clearly states, a staggering 90% of people’s opinions of you are formulated in the first four minutes of meeting you so if you fail to impress at the very beginning you only have a 10% chance of creating the right impression. This book gives people a chance to get it accurate from the get go, with great tips and tricks to help you along the way. Mulvey gives the reader a breakdown of rules to follow which are simple and effective: Know what you want to be, look what you want to be, act what you want to be, take control, and be what you want to be. By using these five basic rules he shows you how to make the first impression that you want and how to use those four minutes effectively. The good news is that most of you already have the skill set needed for this but you just don’t know how to use it correctly. This book shows you how. The world sees people living in fast paced environments in which time has become a commodity they all want more of. It is because of this constant struggle for time that people use first impressions to formulate opinions. Quite simply, they just don’t have the time to give people a second chance. In this modern day people have to get it right instantly. You have four minutes. Use it wisely. For more valuable insights I definitely suggest getting your hands on the full book.(Book review by Christine Barnard) His book is available on Smashwords for all electronic reader downloads or on Amazon as a paperback.