Topic

• Social Media for the Reluctant Adopters
  • Digital Immigrants, those born after the advent of the digital divide, often feel intimidated by new technologies and need the encouragement that experience is not isolated and that regardless of their feelings, that they can overcome and use social media for business and for marketing.
• How to Turn your supporters into Virtual PR agents for NPOs
  • Supporters of NPOs and charities are often fervent in their willingness to spread the message of their chosen organization and we can tap into that support and allow them to become virtual PR agents if charities set up their online presence in such a way as to facilitate the easy dissemination of information.
• Social Media is the Job Seekers best hope of success
  • There are many ways of preparing yourself online to stay in the job market, not least of which is using LinkedIn to keep your resume relevant and contacts alive.  The skill is to be looking before you are desperate for a new a job.
• The essential Social Media skill set for school leavers
  • School leavers are definitely a generation that will be using social media to communicate and market yet we are doing them a disservice if we are not preparing them by teaching them some etiquette about how to present themselves online with an eye to future job opportunities knowing that HR departments will be Googling applicants and searching Facebook to filter appropriate candidates.

Audience

Businesses, Corporates, Business networking groups, HR Professionals, Schools, Boards and Fund raising departments of Non Profits and NGOs

Outcomes

Audiences can expect to understand why they struggle to embrace a technology they really want to use, and what their reluctance is about.  They will also learn how much potential benefit there is to social media and how it can benefit their lives and businesses such as in marketing, research, creating influence, campaigning, job seeking, building reputation etc.  Issues of etiquette are also covered so that job seekers and school leavers have a better chance of finding employment.

Type of talk

Keynote (45 mins) or shorter talk.  Training courses are also available on request.

Cost

R4,500 to R2,500 depending on length of talk and event, organization and destination

Speaker

Charlotte Kemp is a professional Speaker and a member of both Toastmasters and the Professional Speakers Association of Southern Africa.  She owns her own training company, Niche Training and Development, and a strategy company called Social Media Solutions.  She creates social media strategies for businesses ranging from smaller organizations to larger NGOs.

Contact Details

Charlotte Kemp can be contacted by clicking here or at 082 491 9252.  She is available to speak nationally, subject to timing.  Her two relevant sites are Niche Training and Development and Social Media Solutions.