Topic
In 2009 Charlotte experienced something that thousands of South Africans experience every year; she suffered a business loss. Many of the factors that caused the loss were beyond her control, but there were certainly things that she could have done to mitigate the consequences of those events had she been more experienced or if she had the counsel of advisors. Instead, in her own words, “Being inexperienced, naïve and fairly arrogant, I allowed the situation to continue too long until there was no chance for my small business to be redeemed or rescued and people had to be retrenched, a store had to be closed down, accounts had to remain unpaid and I personally had to go under debt review.”
Charlotte’s experience is not uncommon, but she has shared it candidly in her book called “I’m not Afraid of the ‘F’ Word. 50 Lessons Learned on the Way to Business Failure”. The book, and the talks that she presents are intended to start a conversation to allow South African business owners and those funding them, to consider what it is that we do wrong that allows so many small business owners to fail so easily.
If we can find ways to assist small businesses earlier, come along side them with practical help in a way that does not restrict their entrepreneurial flair for independence, then we could be able to keep more businesses open, more people employed, more store fronts open and allow business confidence to improve.
Audience
Business networking groups and business funders, such as banks and NGOs.
Outcomes
Depending on the talk,
- The audience will learn some of what happens in the mind of the business owner as a business moves inevitably towards failure and what can be done to support the business owner earlier so that fewer businesses end up that way.
- Business owners will be encouraged in their attempts to keep their businesses operating and hear some of the mistakes and lessons discovered by Charlotte on her path to failure. The talk is very honest, yet motivational and empathetic to their experiences.
Type of talk
Short talks although a keynote can be prepared for funders
Cost
R4,500 to R2,500 depending on length of talk and event, organization and destination. Alternatively, pre-ordering a certain number of books to cover the cost of the event is also an option. Books retail at R150 but for the purpose of talks, can be negotiated in bulk at R125 each.
Speaker
Charlotte Kemp is a professional Speaker and a member of both Toastmasters and the Professional Speakers Association of Southern Africa. She owns her own training company, Niche Training and Development, and a strategy company called Social Media Solutions. She is also a published writer and has published a book on the subject of her business failure titled “I’m not Afraid of the ‘F’ Word. 50 Lessons Learned on the Way to Business Failure.”
Contact Details
Charlotte Kemp can be contacted by clicking here or at 082 491 9252. She is available to speak nationally, subject to timing.
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May 2012 M T W T F S S 1 2 3 4 5 6 7 8 9 10 Events on 10 May 2012- Developing the Art and Skill of Social Media - Cape TownStarts: 9:00 amEnds: 11 May 2012 - 3:30 pmLocation: The Grand Daddy, 38 Long Street, Cape TownDescription: Packed with useful case studies and demonstratable techniques, Developing the Art and Skill of Social Media is intended for the serious business owner or corporate employee who wants to see how social media can be used to further the aims of their business or project.
To book click on this link:http://tiny.cc/3pey0
11 12 13 14 15 16 17 18 19 20 21 22 Events on 22 May 2012- How to be a Social Media Rock Star - CenturionStarts: 9:00 amEnds: 22 May 2012 - 4:00 pmLocation: Willow Conference Centre, Unit 10 Corporate Corner, Cnr John Vorster & Marco Polo, Highveld Park, CenturionDescription: Imagine telling your story, marketing your business or explaining difficult concepts in 2 minute sound bites or video clips that people would be happy to open and watch. Video and audio files are eagerly watched and shared online and should be included in every social media marketing plan.
To book click on this link: http://tiny.cc/3pey0
23 Events on 23 May 2012- Developing the Art and Skill of Social Media - CenturionStarts: 9:00 amEnds: 24 May 2012 - 3:30 pmLocation: Willow Conference Centre, Unit 10 Corporate Corner, Cnr John Vorster & Marco Polo, Highveld Park, CenturionDescription: Packed with useful case studies and demonstratable techniques, Developing the Art and Skill of Social Media is intended for the serious business owner or corporate employee who wants to see how social media can be used to further the aims of their business or project.
To book click on this link:http://tiny.cc/3pey0
24 25 26 27 28 29 Events on 29 May 2012- Social Media Marketing 101 - Cape TownStarts: 8:00 amEnds: 29 May 2012 - 12:00 pmLocation: Abbadale, 1 Keurboom Road, Newlands, Cape TownDescription: Imagine being able to market to 1,000s of people without leaving your office, where the cost of an advert is cents instead of tens of thousands of Rands, and where you control the tone and content without having to wait for advertising agencies.
To book click on this link:http://tiny.cc/3pey0
30 31 Events on 31 May 2012- Social Media Extension Course – Facebook - Cape TownStarts: 8:00 amEnds: 31 May 2012 - 12:00 pmLocation: Abbadale, 1 Keurboom Road, Newlands, Cape TownDescription: Facebook is a deceptively easy and yet powerful tool for marketing your business online and can be integrated into so many other applications. Dig deep to learn the most effective techniques for being made known online through Facebook.
To book click on this link:http://tiny.cc/3pey0
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