Blog What we think

Oct

30

2009

Social Media – Blurring Lines

By Charlotte Kemp I know this is slightly to the left of social media, but it adds to the conversation. The fascination with ‘reality TV’ is that people want to participate more in the games they play.  We want to be less passive and more involved in our interactions with our chosen brands too, and social media specifically allows us to do this. Now the…

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Oct

19

2009

Social Media – Prove you are not boring

Now I know this is not everyone’s idea of ‘proper’ church, but we thought it was awesome.  On Sunday, our minister baked a chocolate cake – from raw ingredients, into the microwave, left to stand and then ready to eat – by the end of his sermon.  He didn’t miss a beat, the illustration was perfectly in line with the topic and he had the…

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Oct

14

2009

Broadcast me!

By Charlotte Kemp Mother told you not to blow your own trumpet.  Now we are telling you that without the budget to feign modesty by hiring a press agent, the only way to promote your small business or yourself as a professional service provider, is to broadcast yourself!! The internet is no longer merely a source of information that we turn to, to find out…

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Oct

13

2009

Social Media – The Courtesy of Reciprocity

By Charlotte Kemp Twitter 101 will tell you that in order to get new followers, or to get the types of followers you want, all you need to do is follow them first.  Out of a combination of curiosity and the courtesy of reciprocity, many of them will follow you back and hey presto! You have followers. However, there is more to this than just…

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Oct

12

2009

Social media – marketing your business at light speed!

By Charlotte Kemp Marketing campaigns used to take months.  Consider an ad agency, conceptualization, models or design, printing proofs, and huge costs.  It is no wonder that the cost barrier to business prevented smaller operations breaking in. These days a company of 2 or 3 individuals can get a good idea on a Friday night, and launch a product with online adverts, DTP’d flyers, HTML…

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Oct

10

2009

Get Clients Now – Book Give Away

It isn’t what the book costs; it’s what it will cost if you don’t read it.  Jim Rohn Each month Niche Training will send one lucky Niche Nuggets Newsletter subscriber a free book related to the topics that we train on. Congratulations to R.M. who won September’s book, “How to write a great CV” by Paul McGee. This month the book on offer is “Get…

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Oct

7

2009

Snakes in the grass in social media

By Charlotte Kemp Just like any other place where human beings interact, the online world is susceptible to people trying to turn other people into their victims. There is no reason to be more or less afraid of being online, than thinking twice about stopping on a dark, deserted road when you see a suspicious ‘body’ lying in the path of your vehicle. The FBI…

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Oct

3

2009

Exploring Social Media

By Charlotte Kemp I have imagined a few analogies when it comes to exploring social media. I started with thinking of it as a wild jungle with surprises behind every other tree and more than one potential danger to be cautious of. It could also be thought of as a circus with so much activity and sound and distractions and clowns and animals doing funny…

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Aug

31

2009
Six Word Speech Contest

Six Word Speech Contest

By Charlotte Kemp SpeakerNet News held a Six Word Speech Contest to determine if the world’s best key note speakers could summarize an entire powerful message into just six words.Here are some of my favourites. Give wisdom away; it returns tenfold. (Charlie Hawkins) Stand up, be great, sit down. (Margaret McDonald) (Advice to speakers) Speak eloquently, be funny, get paid (Doc Blakely) (Advice to speakers)…

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Aug

30

2009

Book Giveaway

By Charlotte Kemp “The things I want to know are in books; my best friend is the man who’ll get me a book I ain’t read.” — Abraham Lincoln Each month Niche Training will send one lucky Niche Nuggets Newsletter subscriber a free book related to the topics that we train on. Please ensure you are signed up for the Nuggets Newsletter to be entered…

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